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Unilever Buys Dollar Shave Club

Michael Dubin to remain CEO of fast-growing direct-to-consumer grooming company.

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By: Christine Esposito

Editor-in-Chief

Unilever has signed an agreement to purchase Dollar Shave Club, the direct-to-consumer grooming business that disrupted the shaving category.    In 2015, the Venice, CA-based company had turnover of $152 million; the firm is on track to exceed $200 million this year, according to Unilever.   “Dollar Shave Club is an innovative and disruptive male grooming brand with incredibly deep connections to its diverse and highly engaged consumers,” said Kees Kruythoff, president of Unilever North Amer...

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